Advertising

Advertising

AASW Electronic Direct Mail (eDM) Advertising

The Australian Association of Social Workers (AASW) produces a number of member newsletters: 

  • AASW Insider 
    AASW Insider is the fortnightly eNewsletter for the Australian Association of Social Workers (AASW), providing members with relevant news about activities and issues relating to social work and of interest to AASW Members. 
    Distribution: 17,000+ Members 

Insider publication dates (released twice per month)

15 January 2025 19 March 2025 21 May 2025 16 July 2025 17 September 2025 19 November 2025
5 February 2025 2 April 2025 4 June 2025 6 August 2025 8 October 2025 3 December 2025
19 February 2025 16 April 2025 18 June 2025 20 August 2025 22 October 2025 17 December 2025
5 March 2025 7 May 2025 2 July 2025 3 September 2025 5 November 2025  
  • AMHSW Member News 
    Accredited Mental Health Social Workers (AMHSW) Member News is distributed monthly to our AMHSW Members. AMHSWs clients are eligible for Medicare rebates under a GP mental health plan (similar to psychologists). 
    Distribution: 2,900+ AMHSW Members. 

AMHSW publication dates (released once per month)

22 January 2025 12 March 2025 14 May 2025 9 July 2025 10 September 2025 12 November 2025
12 February 2025 23 April 2025 11 June 2025 13 August 2025 15 October 2025 10 December 2025

CPD Update (released once per month)

29 January 2025 26 March 2025 28 May 2025 30 July 2025 24 September 2025 26 November 2025
26 February 2025 30 April 2025 25 June 2025 27 August 2025 29 October 2025  

EDM Booking Form 

Publication Advertising - Social Work Focus (SWF) 

Social Work Focus is our quarterly membership magazine. The Australian Association of Social Workers produces Social Work Focus to inform members of innovative practice, reflections, research and advice, as well as honouring the achievements of our members. 

Social Work Focus provides a fantastic opportunity for advertisers to reach our members, who are qualified social workers or students studying a social work degree. 
Distribution: 17,000+ Members 

2025 publication dates

Issue

Artwork deadline

Publication date

April/June 2025

28 March 2025

Week commencing 14 April 2025

Jun/Aug 2025

27 June 2025   

Week commencing 14 July 2025

Sep/Oct 2025

29 August 2025 

Week commencing 15 September 2025

Nov/Dec 2025

24 October 2025

Week commencing 10 November 2025

Social Work Focus Booking form

Horizon Career Centre

Horizon Career Centre is the national jobs portal of the Australian Association of Social Workers. 

The Horizon Career Centre is a national jobs portal developed by the Australian Association of Social Workers (AASW), the peak body for social workers in Australia. 

If you require locum, contract or permanent staff, Horizon Career Centre is the place to advertise. 

Find out more about advertising on Horizon Career Centre. 

Our members
  • 17,000+ members
  • 3,000+ Accredited Mental Health Social Workers
  • 83% identify as female, 16% identify as male
  • Average social work salary at full-time equivalent is $90,272 (Labour Market Insights, January 2023) – 9% higher than the national average
  • Social work profession is projected to grow by 23.2% over the next five years (Labour Market Insights, January 2023)
A note to advertisers
  • The AASW has traditionally featured advertisements for external CPD training in our newsletters and Social Work Focus publication.

    However, as of April 2023, the AASW no longer accepts advertisements for CPD workshops that are similar to the offerings provided by the AASW in terms of topic and structure.

    If this change affects you, we now offer alternative avenues for collaboration. We are actively seeking partners to deliver CPD sessions either through live online platforms or on-demand formats.

    Please reach out to our training team today if you are interested in collaborating with us to deliver training sessions.

    We welcome new partners to collaborate with us in promoting university courses, conferences, events, symposia, and brands from diverse sectors including public and private companies, superannuation funds, financial institutions, SMEs, and NFPs. If you’re interested in presenting your brand to our audience of over 17,000 social workers, let’s start a conversation.